ASC's website has been redone.

[Valra Bellkeys]

http://www.americansignal.com/outdoor-notification/

Now we know what all their sirens will look like with the new logo. I don't want to criticize.. but with all the pictures of sirens with the new logo.. I really dislike it. Also, the Cyclone was removed.

[carexpertandy]

I don't like that it provides fewer details for each siren, and still uses a T-128 picture for a T-135. Plus I know it's been discussed before, but the new logo is just plain boring.

I actually kind of like the idea that they no longer list the Cyclone, because I just think it's wrong to list a discontinued product like it's still being produced. They kept it on the website for about 10 years after it was discontinued.

[Chem_Boffin_6589]

ASC has done just what many other companies have done. Just like Google, the logo is 'fresh'... and sterile. Too sterile.

[freebrickproductions]

IDK why, but in the pictures for the mechanical sirens, it looks like they photoshopped the logos onto the products, with it being the most noticeable in the T-128 and MC240AC pictures.

[GabrielFairchild]

I am told the new website and the new logo are made by Mindspike web design in Milwaukee. I think the new website came out pretty good. https://mindspikedesign.com/

[Snowcube]

Tbh I don't like it either. It is boring, and doesn't look very nice on the sirens.

[DrDanthrax99]

Is ASC having some kind of identity crisis? This is the third logo within a decade.

[Travis]

Ugh why do they have to change their brand identity every 3 minutes?

[BBoi00]

Personally I don't see why everyone is making a big deal about the new logo. It may not look nice but as long as they keep making great sirens, that is all that matters. The only thing that I feel torn about is the new website set up. It works, but I feel like the website was better organized the way it was.

[Snowcube]

I wonder if this will be their next logo...

(I'm so sorry, it just had to be done. )